The visual identity for Dragon Age: The Veilguard redefined the franchise’s look and feel through a modern, emotionally charged lens. Built in close partnership with BioWare and Brand, the system emphasized bold typography, vibrant gradients, and cinematic imagery that captured both the epic scale and personal stakes of the story. The design direction unified campaign, product, and key art touchpoints under a single tone of voice that felt confident, expressive, and human. Every element, from logo composition to motion and color, was crafted to bridge fantasy and modern storytelling, signaling a new era for the Dragon Age universe.