Vinci is a conceptual paint brand designed to redefine sustainability in art and design. Inspired by Leonardo da Vinci’s spirit of innovation, the brand targets a community of creators who value craftsmanship, experimentation, and environmental responsibility. The identity combines elegance and modernity, celebrating rare pigments and colors found in nature. Packaging and materials were designed to eliminate traditional non-recyclable paint cans, focusing instead on refined, handcrafted solutions that elevate both sustainability and the user experience.